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If you want to be among the handful of businesses that are really successful, you need a 'marketing mindset'. Following these nine principles will change the way you think about your business and your attitude toward promoting it to others. |
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SME owners have to manage everything: from the hiring and managing of employees to seeking clients to planning the business strategies for the company. Is there a more efficient way out?” “I just haven’t got the time” Does that sound familiar? Well, it sure does to the majority of SME owners. What probably once started out as a “One person operation” has now grown into a real business and in some cases has turned into an uncontrollable monster that has got out of hand |
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Over the years I have worked with thousands of people in my various roles of Author, Consultant, Coach, Speaker and Trainer. Virtually all of the people I have met over the years have used products and services in an effort to help them improve their lives and businesses. |
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As an entrepreneur, there will come a time when for one reason or another, whether it's a meeting with a bank manager or venture capitalist, you will have to make an impact. Impressions (rightly or wrongly) are made within the first few seconds of an encounter, so you need to ensure you make the right one. |
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