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		<title>Blog Entries tagged 'Google ads'</title>
		<description>Blog Entries tagged 'Google ads'</description>
		<link>http://www.cyberneur.com</link>
		<lastBuildDate>Wed, 23 May 2012 11:08:30 +0100</lastBuildDate>
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			<title>Google Ad Formula Change</title>
			<link>http://www.cyberneur.com/index.php?option=com_myblog&amp;show=Google-Ad-Formula-Change.html&amp;Itemid=87</link>
			<description>&lt;p&gt;It seems as though Google are trying to increase their ad charges for those sponsored links in the top 1 and 2 position on their search results. &lt;/p&gt;&lt;p&gt;They have recently posted a message saying that in a few weeks they will change the formula that is used to calculate ad placement. Up until now this has been based on an auction against other bidders for the same keyword, and how good a match yourad is. However, in future you will be able to specify a &amp;#39;maximum&amp;#39; bid for a search that w [...]</description>
			<author>Jay</author>
		<category>Google ads</category>
 <category>google</category>
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